Privacy statement Vianen Flowerexport B.V.

Vianen Flowerexport B.V. considers it important that personal data is handled correctly. We are aware of privacy legislation. In this privacy statement, we explain how we handle your personal data. This privacy statement applies to visitors to our website, users of our app and all our customers and relations. It therefore explicitly does not apply to applicants, employees and temporary workers.

Our contact details

Vianen Flowerexport B.V. is designated as the controller, as referred to in the General Data Protection Regulation (GDPR), for the processing of your personal data. You can reach us using the contact details below:

By phone	+31 (0)71 409 09 00
E-mail	info@vianenflowers.com
Post	Laan van Verhof 46 2231 BZ Rijnsburg

 

Which personal data do we process?

We ensure that flower traders from more than forty countries have access to fresh flowers, dried flowers, decorations and floristry items almost every day. We deliver the products with (our own) trucks, but planes and trains are also used where necessary. As the right hand of the flower traders, we think along with them. We advise them and share trends. In this context, we use a website and webshop, among other things. In order to ensure that our services run smoothly, it is necessary for us to collect and store personal data. In this case, it concerns the following categories of personal data:

1. Data such as first and last names of (contact persons of) our customers and relations;
2. Company names if they are derived from the name of a natural person;
3. Contact details such as: home address details, telephone numbers, e-mail addresses;
4. Gender and functions;- Content of correspondence;
5. Chamber of Commerce numbers of a sole proprietorship or partnership;
6. Credit information;
7. Payment details and history;
8. User names and passwords;
9. Images made by the cameras that hang around and in our building;
10. Other personal data that are actively provided to us.

Sometimes one or more of This information is necessary for concluding or executing an agreement with us. In that case, it is necessary that you provide us with this personal data. If you do not do so, we cannot guarantee proper execution of the agreement. If the processing of specific personal data is legally required, we will inform you of this. This also applies to the possible consequences if you choose not to provide us with this personal data.

 

For what purposes do we process your personal data?

We collect and process personal data for various purposes. We use the personal data that we have received from you, but we can also obtain personal data from other sources. For example, if we use the Land Registry, the Trade Register or other public sources or if we choose to engage a trade information agency. We process personal data for the following purposes:

1. General customer contact
   We use the data for (i) providing the information you requested, (ii) contacting you about the execution of the agreement concluded with us, (iii) handling questions and/or complaints and (iv) sending invitations or drawing your attention to special events organised by us.
2. For the execution of the agreement
   To be able to execute the agreements that have been or will be concluded with us. Not only in the context of purchasing services and/or products, but also to be able to deliver our services and/or products and/or to provide advice about our services and products and to share trends with you, we process personal data. In this context, you can log in to our website and/or use our webshop, which can also be used via an app.
3. Direct marketing
   We can use your personal data to send market offers, newsletters, information surveys via e-mail, text messages, telephone calls and/or post.
4. Debtor management
   We process personal data, among other things, for (i) sending invoices, reminders and notices to collect debts; (ii) conducting a telephone call to remind you of an outstanding debt; and (iii) executing or coordinating a legal collection procedure where appropriate.
5. Risk analyses
   In certain cases, we may assess creditworthiness.
6. Fraud
   We use personal data to investigate, prevent and combat fraud.
7. Legal obligation
   To provide information about you to third parties if we are required to do so by law or regulation.
8. Company security
   Camera images are recorded on the inside and outside of our building. We use them to protect our property.
9. Client satisfaction surveys
   In some cases, we ask you to participate in a client satisfaction survey. Participation in this is entirely voluntary. If you participate in a client satisfaction survey, we will process the information you provide.
10. To defend ourselves against legal claims We may process your personal data to defend ourselves against any legal claims.
11. Business development and continuity
    We do everything we can to run a healthy, profitable business. In this context, it may be necessary to process personal data of relations or third parties.

 

On what basis do we process your personal data?

We process your personal data if we are legally obliged to do so and if the processing is necessary for the execution of the agreement concluded with you in order to be able to provide our services and deliver products. It may also occur that we process your personal data to promote a legitimate interest. A legitimate interest is generally legal, financial or business in nature. We have a legitimate interest in processing your personal data in the following situations, among others:

1. to be able to defend ourselves against legal claims;
2. for the purpose of general customer contact to answer questions and handle complaints;
3. when performing risk analyses to determine your creditworthiness as a flower trader;
4. to be able to carry out our business activities;
5. to draw your attention to events as a flower trader;
6. to secure our company property;
7. to prevent and/or detect fraud.

If you have given permission for the processing of your personal data, you have the right to withdraw your permission at any time. This withdrawal does not affect the lawfulness of the processing based on the permission before the withdrawal.

 

Sharing personal data with third parties

In certain cases, we also share your personal data with third parties. The forwarding of personal data to third parties only takes place for the purposes and grounds stated in this privacy statement. In the cases mentioned below, we may provide your personal data to the categories of third parties mentioned below:

1. If this is necessary for the execution of the agreement or to represent our interests. For example, we use various advisors, we are insured, we work with a third party to process payments and we can provide personal data to third parties to support us in collecting a claim or defending against legal claims. We can also use suppliers, translation agencies and postal and transport agencies or other transport organisations;
2. we can provide your personal data to, for example, an agency or institution to check the creditworthiness of your organisation;
3. it is possible that our ICT suppliers will have access to your personal data when they help us keep our systems running;
4. the parties that provide and manage external data storage for us and/or host and manage other applications for us. Think of the application that you can use to buy our products;
5. to have your personal data destroyed in a careful manner, we can use a data destruction company.

In other cases, we only provide your personal data to third parties with your prior consent, in the event that this is necessary for the promotion of our interests or if we are obliged to do so on the basis of laws and/or regulations.

If we provide your personal data to a third party, this third party is responsible for compliance with privacy legislation. If a third party processes your personal data for us in the capacity of processor, we conclude a processing agreement with this third party that meets the requirements as follows from the law.

We do not pass on your personal data to a third country or international organization.            

 

Security of personal data

We take appropriate security measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized modification of your personal data. For example, we ensure that only the necessary persons have access to your personal data, that access to your personal data is protected, our website is secured by means of information security techniques and we regularly check our security measures. If you have the impression that your personal data is not properly secured or there are indications of misuse, please feel free to contact us via info@vianenflowers.com.

 

Retention period

We do not store personal data for longer than is necessary to achieve the goals stated in this statement or to comply with the law and regulations.

For most personal data, we do not store it for longer than is necessary for the execution of the agreement and the handling of any disputes arising from an agreement. However, some personal data must be stored for longer under the law. For example, under the law, we must store our financial administration, which may contain your personal data, for seven years. We store the images recorded by our security cameras for one month.

In addition, we store your personal data for direct marketing until you withdraw your consent and/or object to this processing.

 

Your rights

If we process your personal data, you have various rights. Consider the right:

1. to information;
2. to view, correct or delete your personal data;
3. to rectification;
4. to erase certain data, or the right to delete data;
5. to restrict processing;
6. to object to processing;
7. to data portability, or the right to data portability. This means that you can submit a request to receive the personal data that we process about you in a structured, commonly used and machine-readable format and/or to transfer it to an organisation named by you;
8. to a human perspective on decisions, or the right not to be subject to automated decision-making.

 If you wish to invoke one of your rights, you can submit a request via info@vianenflowers.com. In order to prevent abuse, we may ask you to identify yourself before we process your request. We will respond to your request as soon as possible, but in any case within one month. If you have a complaint about the processing of your personal data, we will of course be happy to help you. If you are nevertheless unable to reach an agreement with us, we would like to point out that you have the option of filing a complaint with the Dutch Data Protection Authority. You can do this here.

 

Automated decision-making

There is no automated decision-making.

 

Changes to the privacy policy

This privacy statement was last updated on August 2, 2024. We reserve the right to unilaterally change or modify this privacy statement. We request that you consult this privacy statement regularly so that you remain informed. If there is a material change to this privacy statement, a clear notification will follow on our website.